Lenovo x Leopolis Jazz Fest
Branding of fan zones and the main entrance group for the Leopolis Jazz Festival. The project required designing layouts tailored to the architectural features of the structures, including artificially constructed elements, large columns, and high walls. Extensive architectural solutions and material options were tested to achieve the desired results. The branding featured specific models of Lenovo and Motorola technology, alongside general brand representation.
Leopolis Jazz Festival is recognized as one of the premier and largest jazz festivals in Europe, attracting over 100,000 attendees.
Credits
Client:
Year:
Industry:
Lenovo
2016
Branding, Advertising
Design:
Oleksandr Serbin
The festival attracts a significant number of attendees, with tickets that year selling out in just five minutes. Among the guests were numerous international stage stars, public figures, and even the country’s president and their family.